10 Must-Have Features for Your Recruitment Agency Website
Your recruitment agency’s website isn’t just a digital placeholder, it’s your best salesperson. It works 24/7, reflects your brand, attracts both clients and candidates, and drives conversions when it’s built right.
At Jump, we work with recruitment companies across the UK to build and manage websites that don’t just look good, they perform. Here are the top features we believe every high-performing recruitment agency website should include.
1. Clear, Candidate-Focused Navigation
If your site is hard to navigate, visitors won’t hang around. Make it easy for candidates to find live vacancies, submit CVs, or register with your agency. Your navigation bar should separate content for candidates and clients, and include quick links to key actions.
2. Fully Responsive, Mobile-First Design
Over 70% of job seekers now browse on mobile. If your site isn’t responsive, you’re losing out. A mobile-first website ensures your job listings, forms, and CTAs are easy to view and interact with on any device, no pinch-zooming required.
3. Integrated Job Search Functionality
At the heart of every recruitment site is the job board. A good search tool lets candidates filter by location, role type, industry, or salary. Bonus points for features like saved jobs or job alerts to keep people coming back.
4. Quick CV Uploads and Easy Applications
Lengthy application forms are conversion killers. Candidates want fast, frictionless processes. Your site should allow CV uploads in just a few clicks and autofill key info where possible. Consider integrating with popular platforms like Bullhorn, JobAdder or Broadbean to streamline applications.
5. Engaging, SEO-Friendly Content
Your website isn’t just for people, it’s for search engines too. Blog posts, sector-specific landing pages, and FAQs can help you rank for relevant search terms. Keep your tone natural, helpful, and jargon-free. Speak like a human. (We can help with that.)
6. Client-Focused Services Pages
Don’t forget your clients. Your site should clearly outline your service offering, sectors covered, and value proposition. Use real outcomes and testimonials to back up your claims. It’s not bragging, it’s credibility.
7. Integrated Analytics and Tracking
You can’t improve what you can’t measure. Make sure your site is connected to Google Analytics, Search Console, and any ad platforms you use. This gives you a clear picture of who’s visiting, what they’re doing, and what’s converting.
8. Strong Employer Branding
Your site should give candidates a feel for the companies you represent. Use case studies, employer spotlights, and culture content to help jobseekers visualise where they could fit. This also positions you as a true recruitment partner, not just a job board.
9. Trust Signals and Compliance Info
From GDPR compliance to accessibility, recruitment websites need to show they’re playing by the rules. Display your accreditations, terms, privacy policy, and cookie preferences clearly. It builds trust and protects your business.
10. Ongoing Creative and Tech Support
A website isn’t a one-and-done project. Markets shift, trends change, and your brand evolves. That’s where a creative subscription like Jump comes in, giving you flexible monthly support for design, content, updates and more.
Want a recruitment website that actually works?
At Jump, we help recruitment businesses build websites that aren’t just beautiful, they’re built to convert. Whether you’re starting fresh or levelling up your current site, we’ve got a subscription for that.
